Pricing
Pricing that grows with your site
Start free. Turn on Auto-pilot when you are ready. Cancel any time, no contracts.
Founding offer: 40% off your first 3 months on any paid plan.
No credit card
Free
Try it on your own site
$0
- 1 site, 1 page
- Conversion score and benchmark
- See what is costing you conversions
- Your first fixes, ready to apply
Starter
One site, on auto-pilot
$149/mo
billed monthly
- 1 site, up to 5 pages
- Auto-pilot finds and fixes
- Conversion checklist
- Heatmaps and scroll tracking
- AI copy rewrites
- PDF and email reports
Most Popular
Professional
The plan most sites choose
$349/mo
billed monthly
- 1 site, up to 20 pages
- Everything in Starter, plus:
- Site Health monitoring
- Form analytics (per-field drop-off)
- SEO and AEO insights
- Priority support
Scale
For multiple sites
$699/mo
billed monthly
- Up to 3 sites, 100 pages each
- Everything in Professional, plus:
- Visitor intelligence (company-level)
- White-label reports
- Competitor analysis
- Scheduled reports
Prices shown in USD, exclusive of VAT. Start free, no credit card. Cancel any time, no contracts.
Compare plans
Everything included, side by side
The fine print, without the fine print.
| Feature | Free $0 | Starter $149/mo | Professional $349/mo | Scale $699/mo |
|---|---|---|---|---|
| Sites and pages | ||||
| Sites connected | 1 | 1 | 1 | 3 |
| Pages per audit | 1 | 5 | 20 | 100 |
| Manual audits | 3 total | 10 / week | 25 / week | Unlimited |
| Historical audit archive | - | Last 4 | Unlimited | Unlimited |
| Auto-pilot | ||||
| Auto-pilot finds and fixes | - | |||
| Site Health monitoring | - | - | ||
| Always-on tracking | - | |||
| Scores and analysis | ||||
| Conversion score | ||||
| Industry benchmark | ||||
| Score projection (what-if) | Preview | |||
| Insights (strengths and weaknesses) | Gated | |||
| Action plan | ||||
| Quick wins | Preview | |||
| Strategic roadmap | - | |||
| Priority action stack | - | |||
| Conversion checklist | Preview | |||
| Performance and behaviour data | ||||
| Core Web Vitals and speed analysis | - | |||
| Heatmap and scroll-depth tracking | - | |||
| Form analytics (per-field) | - | - | ||
| Device and browser breakdown | - | |||
| GA4 and Search Console integration | - | |||
| On-page SEO and AEO insights | - | - | ||
| AI and insights | ||||
| AI copy rewrites | Gated | |||
| Functionality suggestions | - | |||
| Strategic suggestions | - | |||
| AI growth recommendations | - | - | ||
| Delivery and sharing | ||||
| Email delivery | - | |||
| PDF export | - | |||
| Shareable report link | - | |||
| Scheduled reports | - | - | - | |
| Multi-site and white-label | ||||
| Visitor intelligence (company-level) | - | - | - | |
| White-label reports | - | - | - | |
| Competitor analysis | - | - | - | |
| Support | Community | Standard | Priority | Priority |
Still thinking?
Pricing questions, answered
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